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Official Drink This! - BYB Brands Inc. Beverage & Snack LPS

johnm's Avatargold

The BYB Brands Search will run from Oct. 22 through Dec. 3. Post any questions here.

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cheryl's Avatar

“Beverages and Beyond Brands, Incorporated (BYB Brands, Inc.) is a full-service brand creation company, specializing primarily in new and alternative non-alcoholic beverages, as well as consumable products.”

John,
Since Alcohol is not on the “not allowed” list are they interested in drinks containing alcohol or do they want to remain in their area of speciality?

P.S. If they are interested in berverges containing alcohol I would like you to send me a job application for ‘product testing’ at EN. ;)

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68percenth2o's Avatar

What if it’s got electrolytes?

BRAWNDO!

http://www.youtube.com/watch?v=L6SkMpW1YHA&feature=related

http://www.youtube.com/watch?v=C1sE1E3z7jU&feature=related

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kalelkent's Avatar

There is no way I’ll get anything to fly in this search. Keep in mind that I chew my vitamins, even though they aren’t “chewable vitamins”. If my tastebuds are any sort of trend setter, society is doomed. :)

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hollyshoe's Avataree_badge

I’m in trouble on this one. I pretty much drink water out of the tap. Oh and my Chai Latte’s from Starbucks. I’m going to hope my WestPoint does well cause this one’s not happening for me :) Good Luck to everyone!

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nospohenterprise's Avatar

Michael Diep may have this one hands down with his famous (BLUE DRINK)

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matt's Avataren_staff_badge

Make that INFAMOUS blue drink Chic!

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toni's Avatarg8_badge

Holly, that BYB is not happening for me either!

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matt's Avataren_staff_badge

Tania,
It’s a reference to our Everyday Edisons Providence Casting Call. Do a search on the forums for “blue drink” or look Waaaaaaay back in this forum for more info: http://www.edisonnation.com/topics/216

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dcinnc's Avatar

Oh….that blue drink…good times…

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chrissy's Avatargold

I was just wanting to know about drinks containing juices. The search says no juice based drinks, but it also says list the ingrediends, does it contain fruit juice?

So can it have juice???

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johnm's Avatargold

Cheryl, No alcohol allowed.

Jefferson, Your post was hilarious. You win extra points for that obscure movie reference. Wasn’t Idiocracy a Blockbuster Exclusive?

Tania, Yes, BYB Brands wants snacks too. They have the manufacturing and distribution capabilities to reach many convenience stores and grocery stores. That shelf space is your target.

Christine, Yes, it may contain juice, but it may not be a juice drink. Juice drinks include orange juice, cranberry juice, pineapple juice… You may, however, create a beverage that is flavored with orange juice or cranberry juice… Does that make sense?

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emerycatscratcher's Avataree_badge

Hello Chic,

Nice to see that you are participating in this thread. Yes, to answer your question, I will have at least one entered for this LPS and it is fortunately not a blue drink.

The special mix for the blue drink is saved when we all get together for a “special” gathering and if you don’t know what I am referring to, then Daniel is a good person to start. We will definitely do it again in 2009 that is a must!!!

Good luck all to this search. Keep those great ideas coming. :-)))

Michael Diep
“The Blue Drink Creator”

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kjhent's Avatar

So, the deadline is definitely December 3rd? In some locations on the site it says December 2nd.

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vitaminguy's Avatar

This one is proving particularly difficult for me. Since my employers actually manufacture liquid vitamins and nutritional drinks, I have to come up with something my employers don’t want, but that BYB will want. So far I ran my last two ideas past top management and now my company will be launching them in January. How do you invent something that is good, but not too good? I think I may have to sit this one out. :(

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mginjhw's Avatarg8_badge

That sounds like you’re between a jelly bean and a pillow to me, Raf. Tough situation, but neither outcome is too bad.

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vitaminguy's Avatar

Now if only I could get some royalties!!!

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mger80's Avatarg8_badge

Do muffins count as snacks?

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mger80's Avatarg8_badge

John,

Another question…can it be something that is added to a beverage??

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johnm's Avatargold

The deadline for this search is December 3rd @ midnight PST. *Edited time zone. It is now correct.*

Margaret,
Sure, I would include muffins as snacks. Also, I suppose the submission could be something added to a beverage. If you can visualize it on a shelf or in a cooler at a convenience store, then I believe it could be a fit for this search.

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kjhent's Avatar

Hi John, thanks for the deadline date. I need one more clarification….you said midnight Eastern Standard Time, but the Thanksgiving email we received today said 11:59pm Pacific Standard Time. Is it midnight Eastern or Pacific time?

Thanks a bunch and Happy Thanksgiving!

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joeyatlas's Avatarg8_badge

Don’t bother with the beverage part of this one – ;-)) I already have it wrapped up with my entry today…

http://AtlasJuice.com/

Just kidding about having it wrapped up already – maybe I’ll make it all the way – let’s see…

Best of luck to all – and Happy Thanksgiving…

Joey Atlas

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miked's Avatar

Joey – nice product
Except this search says….. "our only limitations: no colas, juice-based drinks, isotonics (such as POWERade or Gatorade) or beverages that need the word “water” in its defined name"

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kjhent's Avatar

Joey,

I’m looking forward to trying Atlas Juice, but as for having the search “wrapped up”????….We’ll see about that. I went in a slightly different direction and can’t wait to what BYB thinks.

Good luck!

Becky

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joeyatlas's Avatarg8_badge

Thanks Michael! (see below)…

Thakns Becky!

Tania – good to see you in distribution – Especially Whole Foods! – I tip my hat to you bigtime!

Re:
""our only limitations: no colas, juice-based drinks, isotonics (such as POWERade or Gatorade) or beverages that need the word “water” in its defined name""

I’m still in the game… – Its not juice based…, its not an Isotonic at all… – and the name has flexibility – I have a few alternates ready to go.
(I know its not huge – but I made it to G2 yesterday)

Thanks for checking it out, – Good luck to everyone,
Joey

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kalelkent's Avatar

Joey Atlas,

I’m scared… If apple Juice is made from Apples, and Orange Juice is made from oranges, What is Atlas Juice made from?

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joeyatlas's Avatarg8_badge

‘Proprietary’ formula, Mark… ;-)) (women love it)

Joey

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johnm's Avatargold

Update: The BYB Brands search closes on Dec. 3 at midnight PST (Pacific Standard Time).

[Thanks to Kurt & Becky for pointing out the discrepancy.]

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kjhent's Avatar

Thanks, John. That’s good news for all us westcoasters!

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johnm's Avatargold

Just checking in on this thread. It’s 1:00am EST. Two hours left to submit to the BYB search. If anyone has any questions on this search, please repost here.

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johnm's Avatargold

Bedtime. Good luck on this search.

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kjhent's Avatar

John, get some sleep!

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nospohenterprise's Avatar

wait one more question

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mginjhw's Avatarg8_badge

Anyone getting any movement?

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kjhent's Avatar

Ours have not moved since Thursday.

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mginjhw's Avatarg8_badge

Hey, just got to G3! They’re alive. :)

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kjhent's Avatar

Yep, our newest submission just went to G2. :)

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daisykat's Avatar

Yahoo!!!! G2

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samshaferjr1969's Avatar

Hi John do you know when is the deadline date that EN has until they present the final product to a company on the BYB search. Currently standing by at G4 thank yah!

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miked's Avatar

Sam, I think it’s Jan 6

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miked's Avatar

Oooops – sorry wrong LPS search.

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johnm's Avatargold

Sam, we’re working out the BYB Brands presentation details this week. I will post the date as soon as I can.

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miked's Avatar

John, on my latest BYB submission I have a green on number 4 with no checkmark and grey on 2 and 3. Anyone else having dashboard issues today?

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johnm's Avatargold

Michael, Thanks for the note. I’m not sure what the problem is but the web guys are aware of it.

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miked's Avatar

Anybody else get some recent movement? My drink idea went from G4 to G6.

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kjhent's Avatar

Good job, Michael! Maybe ours will move tomorrow. We have 4 at G4.

We’re really excited about this search. Good luck to everyone else!

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nospohenterprise's Avatar

Michael can you send me a sample???

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miked's Avatar

Lol – Thanks – Good luck to all.

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mginjhw's Avatarg8_badge

Congrats, Michael!

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miked's Avatar

We all know too well G6 means nothing more than G6 – I have had 3 previous LPS G7’s only to go R8 on all 3. The quest continues and I love the chase.

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miked's Avatar

Just went G5 on one drink idea and still G6 on the other drink idea. Still have a snack on G4

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mginjhw's Avatarg8_badge

John, any idea of a presentation date?

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daisykat's Avatar

Just went G7! Anyone else get results yet???

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mulligan's Avatargold

R6 for me…and red is not really my color!!! LOL
Ah well…congrats to the rest…best of luck.

Still a G3 on CTS and we’ll see about HS.

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toni's Avatarg8_badge

Sorry Judy :(

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daisykat's Avatar

Don’t get discouraged Judy! Hopefully your other ideas will see lots of green!

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miked's Avatar

Anyone get any movement on this search lately?

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vitaminguy's Avatar

Hi everyone! Remember how I said I could not participate in the BYB Live Product Search? It wasn’t because I didn’t have any innovative ideas. It was because every idea I could think of was the property of my employer. Well here’s one of the ideas, now available at your local health food store.
http://www.naturesplus.com/products/productDetail.asp?criteria=search&searchVar=10039&productnumber=10039&category=28

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shopkins's Avatar

Very nice Rafael!

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cheryl's Avatar

I’ve said it before, I hope your company appreciates you Raf!

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miked's Avatar

Just went G7 on my drink and on my snack – good luck everyone.

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joeyatlas's Avatarg8_badge

Way to go Michael!!

Best of luck to you,
Joey

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miked's Avatar

Thanks Joey – you too.

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cheryl's Avatar

Good luck everyone!

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shopkins's Avatar

Good Luck to everyone!
I can’t wait to see the products. This was an interesting search.

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daisykat's Avatar

Anyone know how many products are going to be presented tomorrow?

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