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Martial Arts Industry Too Niche Of A Market For Submission?

ufcjiujitsu's Avatar

Hello all in the EN world.

(I hope I chose the correct Forum)

I have an product/idea that is to be used in the martial arts and could be used around the world. In any martial art style. I currently teach Brazilian Jiu Jitsu (BJJ) and own an academy.

Do you think that the martial arts market is considered too niche of a market by EN for an EN Open Search submission?


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jdowney9000's Avatargold


You got my brain going.

“Why do people participate in martial arts?” I asked myself.

My reasons; health, fun, safety.

I would consider marketing your product as a health/fitness product, toy, or protective device. (my nunchakus fit all three).

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awildx's Avatargold

Alfonso, I think the martial arts market is actually rather large. Especially if your invention can cross over into multiple martial arts style as mentioned. The US market grows drastically if you can include MMA into your invention use. Also, considering the foreign market lead me to think that it might be one of the largest sport/workout markets.

I’d submit the idea and if it gets X’d out you can always shop the idea yourself to companies already manufacturing similar martial arts products.

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inovate's Avataree_badge

Welcome to EN Alfonso!
I believe Adam is right. It is big and still growing.
Ever since the old days with Royce Gracie, I was a fan.
Were you a student of Helio or one of his boys like Rickson?
I have a couple of friends over here that teach it as well.
Best of luck marketing you product
Aloha Charlie

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tact_trunk_monkey's Avatar

It wouldn’t be a niche product if everyone was kung fu fighting, then your invention might be very exciting.

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chief's Avatar

Alfonso, The right answer to your question is: It depends. Right? If that is not a good enough answer for you, then enter it to EN and they will decide it for you. But to boost your chance in the process, you do need to research and to broaden its appeal in various markets to expand its user base so that it is less likely to be defined as a niche product. Bear in mind too that EN is not the only one, or an absolute judge of whether or not your product is a niche product. But their feedback is pretty good although their interests are not necessarily the same as others.

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ufcjiujitsu's Avatar

Thank you all for the great input. I believe I will submit it to the Open Search. If it were to be X’d for whatever reason, I still plan to make it happen on my own. I have friends and ex-teammates in Dubai, Europe, Brazil, Peru and even Taiwan that would use this product in their schools or for themselves. Thanks guys.

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ufcjiujitsu's Avatar

Adam, I will see how I can adapt it to MMA. My buddy is currently a fighter in the UFC and said he’d be a spokesperson/endorser for it. I will get to work on a version for MMA.

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rockwayheath63's Avatar

Best of luck to you either way, Alfonso!

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jdowney9000's Avatargold

Ken, I bet it will sell “fast as lightni-ing”

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magurn's Avatar

Hi Alfonso and welcome to Edison Nation!

We review ideas in all categories so please feel free, if you have not already done so, to check out our process by clicking here: www.edisonnation.com/faq. If you are interested in submitting, I would suggest our Open Search.

Best of luck to you!

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ufcjiujitsu's Avatar

Thank you Michelle and everyone.

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